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Case-Studies

How TechupR Built a Centralized Platform to Digitize Diagnostic Laboratories

Client Overview
Industry : Healthcare / Diagnostic Services , Location : India (with potential for global expansion)

Background: Inspired by centralized platforms like Zomato and Swiggy, we developed BMLT (Book My Lab Test) as an in-house product to simplify the fragmented diagnostic ecosystem. The platform connects patients, phlebotomists, and labs in a unified digital experience, streamlining discovery, booking, report delivery, and operational management for pathology laboratories.

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Challenge

Problem Statement : The diagnostic lab industry lacked a centralized digital ecosystem. Patients struggled with fragmented booking processes, delayed reports, and poor transparency, while labs relied heavily on manual operations with limited digital support.

Business Impact
  • No unified platform for patients to discover labs, compare tests, and track reports
  • Lack of real-time phlebotomist tracking and appointment transparency
  • High manual workload for labs in managing staff, inventory, and finances
  • No central governance to monitor compliance, settlements, and quality
  • Limited adoption of e-commerce and revenue transparency in pathology

Solution Overview

More Sales, Less Work

Technologies Used

  • Frontend: JavaScript, JQuery, HTML, CSS
  • Backend: ASP.NET MVC, .NET API
  • Database: MS SQL
  • Server: Microsoft Azure
  • APIs & Integrations: Twilio, Razorpay, Google Maps, Firebase Notifications

Team Involved

  • 1 Project Manager
  • 2 Backend Engineers
  • 1 Frontend Developer
  • 1 Mobile App Developer
  • 1 DevOps Engineer
  • 1 QA Tester

Implementation Timeline

  • 20 months (product designed and developed in multiple phases, starting from MVP to advanced modules).

Approach

  • Agile methodology with iterative sprints and continuous integration. Initial MVP focused on core modules for patient bookings, lab discovery, and digital report access. Later phases added real-time phlebotomist tracking, e-commerce features, multilingual support, role-based controls, and advanced admin analytics.

The Results

KPI Before Implementation After Implementation
Appointment Booking Manual calls Seamless digital booking
Report Delivery Delayed, paper-based Instant digital reports
Patient Engagement Low transparency Real-time tracking & reviews
Lab Operations Manual, high overhead Centralized digital management
Operational Efficiency (Labs) Limited automation 30–40% reduction in effort
Revenue & Settlements Inconsistent, manual Automated & transparent
Compliance Weak record-keeping Audit-ready, secure system

Market Potential: Positioned as a scalable, B2B2C solution for diagnostic labs to digitize services and improve patient experience.

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Client Testimonial

“At TechupR, we built BMLT to bring the convenience of food delivery platforms into the healthcare diagnostics space. By bridging the gap between patients and labs, we’ve created a transparent, scalable ecosystem that redefines how pathology services are delivered.”

Visuals & Design Elements

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